Privacy Policy

Last Updated: September 5, 2023

This policy outlines how Agence Webdiffusion Inc. (“we”) collects, processes, uses, and shares personal information and personal data regarding visitors of our website (the “Website”); and

The use of the second person ("you", "your") refers to a visitor of the Website.

In this policy, the term personal data refers to information about an identifiable individual.

The contact details of the data controller in accordance with this policy are as follows:

Privacy Officer
Agence Webdiffusion Inc.
10006 rue de Lille
Montréal (Québec) H2B 2P7 
vieprivee@agencewebdiffusion.com

1- Basis for Data Processing

We process personal data based on the following reasons:

- We need to process certain personal data to be able to provide services and fulfill our obligations to you.
- We process personal data collected through the Website to improve the quality of the Website, learn about the browsing habits of our visitors and users, organize targeted advertising campaigns based on Website traffic, and offer personalized services to our users

2- Data Collected through the Website

2.1- Information from You

We collect the information you provide to us (for example, by filling out a form) via the Website interface or otherwise.

2.2- Data Automatically Collected through the Website

We collect certain information automatically during your use of the Website. This information is recorded each time you interact with the Website. The data collected includes information specific to your device and data about your interaction with the Website, notably the data described below:

Analysis data which may include:

• The device's operating system and language;
• The IP address from which a device accesses the Website;
• The country, state, city, and postal code where the device is located;
• Browsing data, such as pages viewed, number of connections to the Website, duration of a session, the date of connections to the Website, products viewed, page from which access to the Website is obtained; 
• Website Personalization;
• Misuse Detection;
• Retargeted advertising.

2.3- Data from Analysis Tools

When you access the Website, we collect certain data from analysis tools such as Google Analytics. You can deactivate Google Analytics on your browser using an add-on available at this address: https://tools.google.com/dlpage/gaoptout. 

2.4- Browser Cookies

We use browser cookies and other tracking technologies to improve the Website's performance and personalize your experience on the Website. Cookies are small files saved on your storage space by the server hosting the Website or by third-party servers. They allow the recognition of your device when you visit the Website and customize its content. Some cookies are automatically deleted when you close your browser, while others are retained indefinitely. You can control the recording of cookies from your browser. Unless you have provided us with information about yourself from your mobile device or computer, cookies do not allow us to identify you. Some browser cookies come from our suppliers, and they might associate certain data collected through cookies with other data they hold about you.

3- Use of data

We use personal data collected through the Website for the purposes described below.

3.1- Communicating with You

We use the personal data you have provided to us (e.g., your name and email address) to communicate with you about your use of the Service and to send you communications about our company, our products, and our promotions. However, in the latter case, only if you agree to receive commercial communications from us. We comply with the current regulations on spam. If you no longer wish to receive electronic communications from us, you can notify us at any time by writing to the following address: vieprivee@agencewebdiffusion.com. 

3.2- Website Personalization

We use the data collected during your connection to the Website to offer content that matches your situation or interests. For example, the Website's homepage might be displayed based on your language preferences, and the products and services shown may vary based on your geographical location.

3.3- Website Maintenance and Security

We use data collected through the Website and data from analysis tools to monitor general user usage of the Website, prevent misuse of the Website, identify issues or bugs on the Website, and determine features to improve. We might use some automatically collected data to ensure the security of the Website and our IT systems, for example, to prevent misuse or to prevent or deter fraud.

3.4- Personalized Marketing and Retargeting

We use the data collected through the Website to personalize our advertising campaigns based on certain collected data, such as your subscription to our newsletter, your interest in our services, and browsing data when you are on the Website.

4- Data Storage

We retain the personal data collected until you ask us to destroy them, or until our activities no longer require their retention. However, we do not commit to retaining collected personal data for a specified period. The personal data collected is stored electronically by our service providers on servers located in Canada. Some data related to the use of the Website is processed by our service providers using facilities that may be located outside Canada. The data generated from Google Analytics is stored on servers controlled by Google.

5- Security Measures

Your personal data is hosted on servers operated by our service providers and is protected by security measures commensurate with the sensitivity of the data against unauthorized intrusions. Our employees and suppliers are informed of the confidential nature of the personal data collected through the Website and are made aware of appropriate security measures to prevent unauthorized access to personal data.

6- Data Communication 

We only share your personal data in the manner described in this policy and when we have obtained your consent. Your personal data may be disclosed to the categories of people described below for the purposes mentioned.

6.1-  Employees

Employees The personal data collected is accessible to our executives and employees who need to access it to use it as intended by this policy.

6.2- Service Providers

We share certain personal data with service providers that help us offer our services more efficiently. We obtain confidentiality commitments from these providers regarding the personal data provided to them. Our suppliers include the companies listed below:

6.3- Legal Obligations

We may also disclose the personal data collected to third parties if the law expressly authorizes or requires it, or if we are compelled to do so by a competent authority. We may disclose personal data in the context of legal proceedings if necessary to protect our rights or those of our users.

6.4- Business Transfer

In the event of a sale or restructuring of all or part of our business being contemplated, we may transmit the personal data collected to the individuals or organizations involved before and after the transaction, whether or not it takes place. In such a case, these individuals or organizations commit to us to maintain the confidentiality of the personal data collected and to use it exclusively to assess the feasibility or opportunity of the transaction and in accordance with this policy.

7- Your Rights Regarding Your Personal Data

7.1- Access to Your Data

To access the personal data we hold about you or to correct some of the personal data we hold about you that is incorrect, you can also request it in writing at the following email: vieprivee@agencewebdiffusion.com.

We will respond to your request promptly (within 30 days of receipt).

7.2- Withdrawal of Consent

Your browser allows you to withdraw your consent to certain processing of your personal data, particularly by preventing the recording of browsing cookies.

If you wish to withdraw your consent to the processing of your personal data beyond what the Website or your browser allows, please notify us by writing to vieprivee@agencewebdiffusion.com. It is not possible to stop all processing of your personal data and continue using the Website. The only way to stop all processing of your personal data is to stop using the Website.

7.3- Deletion

In certain circumstances, you can request the deletion of the personal data we hold about you when their collection was not authorized. To make such a request, please write to us at vieprivee@agencewebdiffusion.com. We will respond to your request as soon as possible (within a maximum of 30 days after receipt). If you continue to use the Website, we will collect certain data about you again.

7.4- Complaint 

Our company is governed by applicable laws and regulations in Quebec and Canada and is subject to the jurisdiction of Quebec and Canadian authorities in matters of privacy protection. Any complaint or claim based on this policy or our processing of your personal data should be addressed to the Quebec or Canadian authorities.

7.5- Verifications

We may verify the identity of people wishing to access personal data concerning them. Any information collected to perform this verification will not be used for any other purpose.

8- Policy Modification

We may modify this policy from time to time to reflect changes in our personal data management practices. In the event of a change, the new policy will be available on our website. If we have collected your contact details, we will notify you of any significant change to our privacy policy by email within a reasonable time before the new policy comes into effect.

9- Additional Information

For any additional information concerning the processing of personal data concerning you, you can contact us at the address indicated at the beginning of this policy.